Experts Exchange CEO Talks About Site Launch Next Week [VIDEO]January 25, 2012 2:01 pm ·
The new Experts Exchange goes live on January 31st! In this video, CEO Randy Redberg talks about changes to the subscription model and how Experts Exchange is evolving to meet the needs of its customers.
“That’s the ultimate goal, to give the customer what they want and even sometimes what they didn’t know they wanted,” he explains. “We want to be quick at coming to the market with new features that ultimately benefit them—that is our primary reason for doing this new (Experts Exchange) version 10.”
Want to learn more about EE v10? Here are a few resources you might want to check out.
Experts Exchange v10 Videos
- Site Administrator Jason Levine contrasts Experts Exchange with other online forums [VIDEO]
- Senior Administrator Eric Peterson talks about the uniqueness of our volunteer community.[VIDEO]
- Creative Director Mark Barbir talks about the EE story and how EE v10 will help explain Experts Exchange like never before [VIDEO]
- Lead Designer Peter Uzzi explains how the content management system has helped facilitate a better frontend process. [VIDEO]
- Lead Engineer Michael Spencer talks about how the custom-built component system that EE v10 is built upon helps make the site easier to maintain. [VIDEO]
More EE v10 Information
Podcast: Mark and Site Administrator Jason Levine discuss the new version of Experts Exchange and share a few do’s and don’ts for relaunching your website.
Beta Info Page: Watch the full introduction video, sign up to be a beta tester and grab a beta badge and score a free EE v10 t-shirt.
When Experts Exchange first started in 1996, the Internet was (pretty much) new; there wasn’t a whole lot going on. We really filled this void as a place where people could come and ask questions and get reliable solutions.
One of the things we’re trying to do is become more of a technology resource; starting to add value with articles, webinar, etc. Making a place where people can come and not only get their answers, but get information about anything…making more of a technology resource is really where we’re headed.
When we started the subscription model in 2004, it was cutting edge. For someone to access online content through a subscription, it just wasn’t something that was heard of back then. So for a long time, that was our model, and I think we kind of got lazy and just rested on that. Now that we’re in a new age of social media and sharing, we’re realizing we need to do more to (manage) the ways people access our site.
People have discovered how valuable Experts Exchange is on their own, just because they signed up and started using it, but we don’t do a very good job of showing people the value up front. That’s really where we’re heading, showing people the value of Experts Exchange before they have to buy.
We’re always trying to be responsive to what our customer wants; that’s the ultimate goal, to give the customer what they want and even sometimes what they didn’t know they wanted. We want to be quick at coming to the market with new features that ultimately benefit them—that is our primary reason for doing this new EE version 10.